Our Designers' Collections

Dear Flora,
It was such a pleasure to return to your amazing shop for the gown for my second daughter’s wedding. Every time I come in, I always feel like I’m visiting a best friend. I truly trust your fashion sense and advice, and I know I’m in the best hands with you. Your warmth and expertise make shopping for such an important event feel so much easier, and I couldn’t be more grateful. Thank you again for making this process so special. I can’t wait for my next visit to finalize my gown for the big day!

You are the best,

Dear Flora,
I wanted to express how truly impressed I was with my visit to your boutique on Saturday. From the moment I walked in, the entire experience was exceptional—exactly what I had hoped for and more. I picked the perfect place to go. Everything felt relaxed, yet I received the personal attention I needed from you. You helped me step out of my head and see the bigger picture—how this moment isn’t just about finding a dress but about embracing and elevating myself in my role as the groom’s mother. You made this process feel special, not just transactional, which is rare. Thank you for your guidance and expertise and for helping me see the light in this milestone moment. Looking forward to the next steps!

My daughter Victoria and I walked in on Saturday, Dec. 28--without an appointment. We came to look at Mother of The Bride dresses for Victoria's wedding at Cipriani Wall Street in September, 2025. I cannot imagine a better experience--even if we had made an appointment! Flora and the other women were so welcoming and wanted to make me feel (extra) special. I shall return in 6-8 weeks, however I would be able to come in sooner if there is a gown that you think I should see right away. I truly appreciate the special care that we received. Thanks! Stay well, and Happy New Year!

What a wonderful shop! Flora made me feel comfortable and listened to what I wanted. She provided excellent suggestions--and sound advice-- on what to wear for my daughter's upcoming wedding. Highly recommend!

For me, this was the ideal shopping experience. I do not enjoy shopping and I particularly don't enjoy crowded stores where I am quickly overwhelmed. Nor do I enjoy visiting store after store to find the right item. I would highly recommend Flora's as one option when shopping for a Mother of the Bride/Groom dress while in New York City.

I had such a pleasant experience at Flora. So many amazing gown choices and gracious assistance. I will highly recommend a visit for the perfect gown. Prices are very reasonable and again the professional private assistance from Flora worth everything.

Wonderful experience thanks to Flora! I am looking forward to my return visit for the trunk show.

I am so happy I discovered Flora on Madison but even more so, Flora the owner. She is lovely, patient, honest and was able to access me and my style in my search for a dress for my daughters wedding. She made my experience so enjoyable and I never felt any pressure. She followed up with the designers promptly and has been so responsive. The selection of gowns they carry are gorgeous and different than any where else I looked-- the shop itself is beautiful.

I had the absolute pleasure on meeting Flora in my search for a gown for my son's wedding. What a wonderful experience. Flora is lovely, kind and warm. The boutique is welcoming and very well curated. Flora has an excellent eye and very quickly determines what style of gown is the best for you. The range of dresses range in price and style, truly something for everyone. I have the utmost respect for Flora and will be visiting again and again. Best shopping experience !